Products & Services
Hawaiian Ulua Rods
Our Hawaiian Ulua rods are truly in a class of their own. Each rod is handcrafted here in Hawai'i, using high-quality graphite blanks specifically designed for Hawaiian-style fishing. These blanks are light, powerful and durable. Since Ulua rods are designed to combat fish from the rocks and surf, we build our rods with heavy-duty components that can stand up to the challenging conditions. From locally sourced titanium or stainless-steel Hilo guides, butt caps and bell holders, to top branded ceramic ring insert guides, we build Ulua rods to meet every fisherman's unique demands. *Custom options available.
Custom Rods
Our custom rods are more than just a tool—they are a custom-built extension of you. Every rod is tailored and expertly handcrafted to meet your exacting specifications. Whether you're casting from shore or trolling the deep, our rods deliver unmatched performance, sensitivity, and strength.
No matter your target species or fishing style, we can build your dream rod to match your budget—without sacrificing quality. Elevate your fishing experience with a rod built just for you.
Rod Repairs & Refurbishments
We offer expert rod repair services ranging from guide and tip top repairs, grips and reel seat replacement, to total rod rewrapping. We can make your rod look and perform as new.